Thursday, March 17, 2011

Eighty percent of US children under five years old using the internet

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Always Connected: The new digitial media habits of young children


This report by Sesame Workshop and the Joan Ganz Cooney Center takes a fresh look at data emerging from studies undertaken by Sesame Workshop, independent scholars, foundations, and market researchers on the media habits of young children, who are often overlooked in the public discourse that focuses on tweens and teens. The report reviews seven recent studies about young children and their ownership and use of media. By focusing on very young children and analyzing multiple studies over time, the report arrives at a new, balanced portrait of children’s media habits.

Related article:

Eighty percent of US children under five years old using the internet: new study

90 percent of children over five watching at least three hours of programming per day.

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